![]() There's also a $2 price difference between the two. While Shape Tape is full coverage with a matte finish, Power Flex is full coverage with a natural finish, making it better suited for more minimal, light makeup looks or those with dry skin types. The biggest difference is the new concealer is vegan and offers a slightly different finish and feel. They also both have doe-foot applicators, although Power Flex's is slightly larger. Tarte's Sea Power Flex Full Coverage Concealer offers full coverage (as does Shape Tape) and comes in 32 shades (Shape Tape comes in 35). So, allow us to do a little comparing and contrasting. Because Tarte's Shape Tape Concealer is so well known, you may find yourself wondering how the new one differs from the original formula and which would be better for you to use. The newest concealer is a member of the brand's Sea line, which focuses on simple vegan formulas and natural-looking finishes (it calls itself the "yoga pants" of concealers). This is big news, because prior to introducing the Sea Power Flex Full Coverage Concealer ($28) earlier this month, the brand's most well-known product in this category was its legendary Shape Tape Concealer ($30), which was released years ago. You may have noticed that Tarte Cosmetics released a new concealer.
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